If you want a deeper look into the studies, you can browse the full reports by visiting the links below. Suppose you have a data file that looks similar to the one in Figure 17-7, in which you have a product ID or code in one column and an empty …

The development of the Panda and Penguin algorithms made it much more difficult for sites to simply slap up bland content targeting specific keywords and then rank high in search engine results. It is actually the only type of structured data that Google cares about. Your options for prolozone therapy …

A key consideration in marketing is awareness. Often a tidy of your settings or use of what are called canonical tags can help remedy the situation. Getting your organisation listed in a UK business directory can help to boost your profile. Considering Business Visor metrics, 1 page-one rank is worth …

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If you have duplicate tags you'll see them in Google Search Console or Bing Webmaster Tools reports and you'll often find that the search engines have chosen to ignore your title tag and use other content it found on your page for the blue link text in the SERP. These …

This is important because most Internet users rely heavily on these rankings. However, if you already have an established website, you don't need to go looking for an exact-match domain for your business; focus on a URL that reflects your business and optimize the heck out of it instead! A …

A professional SEO agency can improve the search-engine friendliness of your website and produce content which raises your business' search engine ranking and can increase your positioning in SERPs (Search Engine Results Pages). 80% of traffic to a website begins with a search query and 60% of clicks (to a …

Considering the goal of your website is to rank well on Google and help users see that your hotel is their ideal travel option it is vital for you to avoid those thin content flags that can hold you back. The challenges become greater due to larger national and cultural …

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